LooptyHoops News, Tips, and Style Guide — Tube Hoop

Continuous Endless Hoops: The Perfect Accessory for ANY Occasion!

Posted by Susan Smith on

It’s funny that when you start a business thinking it’s going to go one way and your customers take you another!   We built LooptyHoops to offer over 1000 different styles of hoop earrings and yet, what have our customers been finding us for? Endless or continuous hoop earrings....you know, the ones that have no click down clasp or post and backing to attach to your ear. The ones where the post easily goes through your ear and then slips into a hollow tube of the hoop in the back of your ear lobe --- giving the appearance of an...

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When Luck = Opportunity

Posted by Susan Smith on

A business lesson.....Vince Lombardi said, "When a prepared man meets opportunity others call it luck."Two years ago, I decided to start a business where I couldn't hear the customer say no.....I would only hear the yes's!  Wouldn't you like that?So, it had to be an internet business, right? Since my background is building a retail fine jewelry business with locations in California and Arizona, I decided it would be in jewelry....and business trend pundits say make it a niche, so I chose exclusively hoop earrings.The site features 1500 different styles of hoop earrings.....I call it LooptyHoops.  Even after two years, it's still...

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LooptyHoops Featured in Coastal Living Magazine!

Posted by Susan Smith on

Wow, it's been like Christmas in October for us here at LooptyHoops! Here's why..... We were chosen by Coastal Living Magazine to be featured in their November 2013 issue, which actually was distributed in mid-October.  A magazine representative found our site and reached out to me. It is such an honor to be featured in this prestigious publication. I remember when our copy of the magazine came in the mail...it was a thrill to turn the page and see our hoops!   The hoops Coastal Living chose to feature are our Simple Silver Tube Hoops which come in three sizes...

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