When it comes to jewelry, yellow gold is timeless.  It was used by the Ancient Egyptians and again by every civilization since.  The vast majority of the hoop earrings that we sell come in this ageless standard.  And for good reason. When the average person thinks of "gold", it's the yellow stuff that comes to mind.  And when the average person thinks of "hoops", it's LooptyHoops that comes to mind.